Opinion 21-40
March 11, 2021
Digest: Subject to generally applicable limitations on campaign speech and conduct, a judicial candidate may permit their campaign committee to establish a Twitter account for campaign purposes and use it to “follow” the judge’s election opponent and/or other candidates on Twitter during the window period.
Rules: 22 NYCRR 100.0(A); 100.0(Q); 100.5(A)(1); 100.5(A)(1)(c)-(f); 100.5(A)(2); 100.5(A)(2)(ii)-(iv); 100.5(A)(4)(a)-(c); 100.5(A)(4)(d)(i)-(ii); Opinions 19-37; 18-69; 15-121.
Opinion:
A candidate for elective judicial office would like their campaign committee to use Twitter1 during the window period to keep potential voters and community leaders informed about events and to direct them to the campaign website. The candidate asks if their committee may use the campaign Twitter account to follow other judicial and non-judicial candidates, including both their own slate and their election opponent. The candidate states that following such candidates on Twitter would be for the “express purpose of keeping up with news and events regarding all the candidates.”
A judicial candidate, i.e. a judge or non-judge who is seeking public election to judicial office, may personally participate in their own campaign for judicial office during the designated “window period,” subject to certain limitations (see 22 NYCRR 100.0[A]; 100.0[Q]; 100.5[A][1][c]; 100.5[A][2]). For example, the campaign must be conducted in a manner consistent with the impartiality, integrity and independence of the judiciary (see 22 NYCRR 100.5[A][4][a]), and the candidate may not, directly or indirectly, publicly endorse or publicly oppose (other than by running against) another candidate for public office (see 22 NYCRR 100.5[A][1][e]; see also generally 22 NYCRR 100.5[A][1][c]-[d], [f]). Among other restrictions, a judicial candidate may not make pledges or promises of conduct in office at odds with impartial performance of judicial duties (see 22 NYCRR 100.5[A][4][d][i]) nor make improper promises about controversies, cases, or issues likely to come before the court (see 22 NYCRR 100.5[A][4][d][ii]). Subject to these and other limits, however, a judicial candidate may appear in media advertisements and may be listed on election materials along with the names of other judicial and non-judicial candidates as part of a single “slate” of candidates (see 22 NYCRR 100.5[A][2][ii]-[iv]).
While we have previously addressed use of certain internet-based resources in judicial campaigns (see e.g. Opinions 19-37 [Eventbrite]; 18-69 [GoFundMe]; 15-121 [Facebook]), we have not previously addressed the propriety of using Twitter. However, we have said a judicial candidate may permit their campaign committee to establish and maintain a social media account for the campaign on Facebook during the window period (see Opinion 15-121). That campaign account may then add the campaign committees of other candidates on their slate as Facebook “friends” and/or click “like” on their campaign committees’ Facebook pages, subject to generally applicable campaign ethics limitations (see id.). For example, the candidate must instruct their campaign committee to refrain from any comments that would create an appearance that the candidate directly or indirectly publicly endorses other candidates, including by commenting on their qualifications (see id.).
Here, too, we believe the judicial candidate may instruct their campaign committee to establish a Twitter account for campaign purposes and “follow” other candidates on the same slate, including those seeking non-judicial office (see Opinion 15-121). Moreover, as “following” other users on Twitter is a way to see their tweets and other social media activity more regularly and thus keep up with news and events during the applicable window period, we see no impropriety in using a campaign Twitter account to follow the accounts of an election opponent and/or other candidates who are not part of the candidate’s slate.
As the candidate may not “directly or indirectly” engage in prohibited activity (see 22 NYCRR 100.5[A][1]; accord 22 NYCRR 100.5[A][4][b]-[c]), the candidate should instruct their campaign committee to adhere to all applicable limitations on campaign speech and conduct. This of course includes not only the prohibition on direct and indirect endorsements of other candidates already mentioned (see 22 NYCRR 100.5[A][1][e]; Opinion 15-121), but also the prohibition on making any pledges or promises of conduct in office at odds with impartial performance of judicial duties or making improper promises about controversies, cases, or issues likely to come before the court (see 22 NYCRR 100.5[A][4][d][i]-[ii]).
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1 Twitter is a social networking service which allows users to post relatively short messages (usually up to 280 characters of plain text), which may also include audio, video, images, and/or links to other pages. Like other social networks, Twitter facilitates user-generated content and interactions. For example, Twitter users may like, respond to, or re-post others’ tweets or “follow” other users to see their posts more regularly.